Our Story
About the founder
Fashion, for me, has always been a language—a way of expressing culture, strength, and identity. Noà began from a passion to empower the Kenyan woman through confident and intentional fashion—and has since grown into something much deeper. With Noà, I envision a brand that not only dresses women but uplifts them—reflecting their stories, their resilience, and their rhythm. Noà is more than a fashion label. It is a tribute to the richness of Kenya, its craftsmanship, its women, and its soul. Every stitch we sew tells a story of empowerment, rooted in our culture and crafted by local artisans and women’s cooperatives.
I believe in fashion that is conscious and intentional, where every thread supports community, and every design celebrates heritage.Our collections are built for the modern woman, versatile pieces that move with you, from boardrooms to brunches, from Nairobi to the world. I am driven by a purpose to create fashion that feels good and does good, where elegance meets ethics, and style walks hand-in-hand with substance. As a woman designing for women, I understand the power of feeling seen and celebrated in what you wear. Through Noà, I invite you to wear your story, embrace your identity, and carry a piece of Kenya with pride.
— Victoria Wanyama, Founder & Creative Director, Noà
Our Journey: Rooted in Kenya, Worn Around the World.
At Noà, we are more than a clothing brand, we are a movement to redefine contemporary African fashion by blending timeless style with ethically sourced materials. We create versatile and elegant pieces that are not only wearable across different lifestyles but also honor our heritage, our women and our land.
Every item is thoughtfully made in Kenya by skilled artisans and women working groups, ensuring job creation and empowerment within local communities. We consciously source all our materials locally, minimizing our environmental footprint while supporting local industries.
We invite the world to wear our Kenyan soul, to experience the beauty and resilience woven into every piece.
